Legendary Dodgers Announcer, Vin Scully, recently presented two powerful examples on the influential role that social media can have on a sports television audience.
Not only has the 84-year-old Hall of Fame broadcaster recently shown an interest in Twitter, he’s actually taken a
liking to testing it's youthful waters. And as only Mr. Scully can do, his
delivery has been effortless and spot on in helping drive the social conversation. Over four days, Vin has helped shape these topics, resulting in two separate national trends and ultimately leaving the Prime Ticket audience anxious for more:
August 6, 2012 vs Rockies: Vin Scully comedically translates Jim Tracy's words, showcasing his ability to influence the Dodgers conversation on Twitter (Video)
 |
| United States Trends |
By The Numbers: Courtesy of Radian6, Social Media Monitoring Platform
- Aug 3 - 4,822 total tweets occurred during the game following Vin's AJ Ellis request
- Aug 6 - 2,836 total tweets were generated following Vin's translation of Jim Tracy's tirade
No comments:
Post a Comment