FOX Sports North Gets Social: Twins Host "Social Media Night" to Connect with Fans

• Hundreds of new @fsnorth Twitter followers
• Tweets scrolled at the bottom of TV screen via Tweetcaster technology
• #Tfans a trending local topic, many posts included #FSNpost

• Twins open "Social Media Deck" at Target Field 

The topic of conversation during last Friday’s Twins vs. Yankees game on FOX Sports North: #Tfans.  #TFans, short for “Twins fans,” was identified as a hashtag for Twins fans looking to join the live social media conversation.
FOX Sports North teamed up with the Twins to host some of the Twin Cities most influential bloggers/”tweeps” at the game on the Twins private deck. With fans joining the conversation at home via the broadcast and the support of the Twitter-ers at the ballpark, Social Media Night was a great success.

FOX Sports North's Topic of Conversation: 600 Home Runs for Thome

A historic milestone that only a select few have ever and will ever reach: 600 home runs. FOX Sports North had the privilege of televising Monday evening’s Twins vs. Detroit game and Jim Thome’s 600^th home run. The network captured the momentous occasion and shared it with baseball fans near and far across multiple platforms.

·      Significant increase in TV ratings after the 600^th home run was hit

·      Exclusive postgame interview with Thome and his father as well as impressive “Congratulations Thome” videos from Hank Aaron and Willie Mays

·      A drastic increase in unique visitors at FOXsportsnorth.com  

·      Extended social media coverage, with hundreds of comments and feedback recorded

FOX Sports North Responds to Disaster in Japan

FS North and Minnesota Twins take action to support new Japanese teammate Tsuyoshi Nishioka and the many victims of the disaster.

Network and team create campaign to raise awareness to support relief efforts.

All Twins Games Move to FOX Sports North

• 150-Game Telecast Schedule for 2011

• 23^rd Season of Twins Baseball for the Network

For the first time, FOX Sports North will serve as the exclusive television home for the Minnesota Twins, televising nearly every game that isn’t scheduled for national network TV.