Friday, September 30, 2011

Cards set all time FOX Sports Midwest ratings record

* Ratings soar: Wednesday’s Cardinals game was the highest-rated event ever on FOX Sports Midwest and the highest-rated MLB game on any RSN this year.

* Coverage captivates: FOX Sports Midwest cameras capture players' live reaction to Braves loss and clubhouse celebration.

* Fans engaged via social media: Hundreds of fans tweeted the postgame show; photos garnered thousands of views.


Tuesday, September 27, 2011

Brewers Clinch: FOX Sports Wisconsin Joins the Celebration

When the Milwaukee Brewers clinched the NL Central Division on Friday evening, it was the first Division Championship for the team since 1982 and FOX Sports Wisconsin played a major role in the excitement and owned the conversation both on-air and online:


* On-Air:  Stellar ratings for the game and 90-minute postgame

* Local web traffic soars: triple-digit boost after MSN.com links to stories

* Fan engaged through social media: thousands of “likes” and comments recorded via Facebook and Twitter

    Thursday, September 22, 2011

    FOX Sports North Honors Military with “Operation Home Base” – 7 Week Campaign

    In support of the First Lady’s national “Joining Forces” campaign, FOX Sports North launched a seven-week campaign in August, designed to pay tribute to local military. FOX Sports North also encouraged fans to show their support of the troops by sending “messages of thanks.” The finale aired on the ten year anniversary of September 11.
    The seven week campaign was presented by Miller High Life and included the following:
    • Eight military themed broadcasts from eight different locations in the FOX Sports North region
    Operation Home Base was embraced across multiple platforms. FOX Sports North departments worked together to make the military tribute a success, highlights from each week of the campaign are outlined below.

    Wednesday, September 21, 2011

    FOX Sports Southwest Raises $156,000 for Shannon Stone Memorial Fund




    In-game auction exceeds expectations, raising more than $156,000

    FSSW works with team partners & sponsors to donate auction items

    Fans bid on one-of-a-kind sports & entertainment packages

    Texas Rangers baseball fans stepped up to the plate when FOX Sports Southwest hosted a special benefit during a recent Rangers telecast to raise funds for the Shannon Stone Memorial Fund established by the Texas Rangers Baseball Foundation in honor of a local Texas firefighter who passed away from injuries suffered in a tragic accident this summer at Rangers Ballpark in Arlington. The on-line auction was a resounding success and exceeded the network’s expectations by raising $156,375.


    Thursday, September 15, 2011

    FOX Sports North Connects with Thousands at the Minnesota State Fair

    If it’s “Minnesotan,” chances are you’ll find it at the Minnesota State Fair- which is exactly why FOX Sports North had a major presence at this year’s “Great Minnesota Get-Together,” Aug. 26-Sept. 1.
    FOX Sports North has had a presence at the Fair for the past seven years, but stepped it up a notch this year by acquiring a new building in a prime location. With a few renovations, thousands of giveaways and the time and energy of many employees, FOX Sports North was able to connect with thousands of Minnesotans in a new way:
    ·         Recorded over 700 “Be a Sports Anchor” updates
    ·         Handed out over 6,000 giveaways & 25,000 team pocket schedules
    ·         Over 6,000 people registered to win “Hometown Team” team tickets
    ·         Hosted first ever State Fair viewing party  
    ·         Promoted events across multiple platforms

    Friday, September 9, 2011

    FOXSportsWest.com Opens New Playbook for HS Football in SoCal

    FOXSportsWest.com unveiled the highly anticipated PREP ZONE and PREP ZONE LIVE platforms last Friday, garnering over 20,000 combined page views and 16,000 SnappyTV views from 57 clipped highlights.


    As the PREP ZONE rolls out across the regions, FOXSportsWest.com brought an especially unique perspective to Southern California by featuring four live streaming games plus an integrated host channel simultaneously. In total, 60 streamed games and 17 televised games will provide SoCal fans with more HS football coverage this season than ever before including:



    - A diverse schedule featuring both powerhouses and lesser-known schools including Avalon High on Catalina Island

    - Integrated host channel mirrors the look and feel of the NFL's Red Zone, providing fans with the best action of the night


    - Additionally, a relaunched high school webpage, dedicated eNewsletter, marketing street team, social media engagement, cross promotion and media coverage enhanced the launch.

    Thursday, September 8, 2011

    FOX Sports Ohio’s “Web Minutes” Become a Reds Pregame Staple

    As the Cincinnati Reds began their 2011 season, FOX Sports Ohio prepared to launch a new segment in Reds Live Pregame Show, “Web Minutes”. Running every game since Reds Opening Day, this quick-hitting pre-game segment features a snapshot of the day’s hottest news, available only on FOXSportsOhio.com.