This One's For You brings a taste of home to troops overseas

FOX Sports Midwest presented This One's For You, a St. Louis Cardinals telecast to troops, on July 25, connecting Missouri National Guard soldiers in Afghanistan with their families and with Cardinal Nation.



This was the RSN's sixth tribute to troops, and below we shine the spotlight on a few of the elements that made it unique.

FOX Sports Midwest, FOX Home Entertainment and the Cardinals dedicate Sandlot Field for special needs kids

Like FOX Sports Southwest and FOX Sports North, FOX Sports Midwest used its team and community relationships to support FOX Home Entertainment’s 20th anniversary DVD of the classic movie The Sandlot.

The highlight of the St. Louis effort was the dedication of The Sandlot Field, a baseball field for kids with special needs.

FOX Sports Ohio and FOX Sports Midwest team with FOX Searchlight to treat Reds and Cards to red-carpet experience

FOX Sports Ohio and FOX Sports Midwest provided unique experiences to front office staff of their team partners and helped build buzz for the FOX Searchlight picture The Way, Way Back with red-carpet style movie screenings in Cincinnati and St. Louis.

New FOX Sports Midwest Girl revealed

After an online search that elicited 800 entries and more than 735,000 page views at FOXSportsMidwest.com, St. Louis native Teryn Schaefer was named the new FOX Sports Midwest Girl last week during the Cardinals Live pregame show.

FOX Sports Midwest is ready for hockey

The St. Louis Blues and NHL seasons start Saturday, and FOX Sports Midwest is ready. FOX Sports Midwest planned several layers of season launch collaboration with the Blues during the extended offseason featuring the team's new tagline, Long Live the Note.

A 80-foot banner on the side of Scottrade Center.

Banners on downtown street poles.

An on-air promotion and social media counting down the days 'til opening night. The Blues shared it with their 375,000+ Facebook and Twitter followers. 

Facebook cover art available to fans from FOXSportsMidwest.com.

Talent TV and radio interviews promoting the new season.

FOX Sports Midwest's Emmy-winning coverage of Blues hockey features John Kelly (play-by-play), Darren Pang (analyst), Hall-of-Famer Bernie Federko (rinkside), Pat Parris (host) and Jim Hayes (reporter).

St. Louis Post-Dispatch: Blues broadcasters eager to get back to work

Perfectly Paired: Girls on the Run and FOX Sports Midwest

In March 2012, FOX Sports Midwest identified Girls on the Run as an ideal community investment partner. Girls on the Run is a rapidly-growing national non-profit that “inspires girls to be joyful, healthy and confident.” Its 24-lesson curriculum combines 5k training with life skills lessons to become independent thinkers, enhance problem solving skills and make healthy decisions. The grass roots organization unites girls and their parents, schools and communities. Their Spring and Fall 5k races are the largest timed 5k events in St. Louis.

It’s a perfect fit for the FOX Sports Midwest Girls, whose involvement has resulted in a significant increase in awareness of Girls on the Run. FOX Sports Midwest Girls Aimee and Kayla hosted the Girls on the Run Trivia Night on Nov. 2 and ran the Fall 5k on Nov. 17.  FOX Sports Midwest broadcasters Darren Pang, Dan McLaughlin and Pat Parris were ceremonial race starters and ran the race. FOX Sports Midwest assembled a highly-spirited spirit station on the course.

“You truly captured the joy of this event and what the girls bring to all of us. Thank you for helping to make it possible and for all you do to make this a great partnership. We are so appreciative of all that FOX Sports Midwest has done for our mission.”  - Courtney Berg, Executive Director, Girls on the Run St. Louis

Cards Live pregame feature

Spring 5k promo

Fall 5k promo

FOX Sports Midwest-produced PSA

Photos from Fall and Spring 5k races

FOX Sports Midwest helps Hoops for Hope gain national exposure

* Celebrity charity basketball game raises money, awareness for women's health

* Game aired on FOX Sports Midwest for fourth straight year; cleared on nine FOX Sports Networks in 2012

Each October, some of the biggest names in women's basketball travel to rural Southwestern Kansas. They come for the WEPAC Hoops for Hope basketball game, which raises awareness about women's health and money for cancer screenings. FOX Sports Midwest has televised the WEPAC Hoops for Hope charity game live each year since its inception in 2009.

FOX Sports Midwest participates in FOX Gives' Project Backpack

As part of FOXGives, FOX Sports Midwest staff assembled 300 FOX Supports backpacks to distribute to kids at Mathews-Dickey Boys & Girls Club’s in St. Louis.

"Words cannot express our sincere gratitude to you for leading an outstanding drive to round up 300 book bags for our Education Program this fall.  With the school year just starting this gift couldn’t be more timely!  The smiles on the faces of the youth you met are being magnified three-fold as the youth and parents continue to stream into our organization for their bags."

Barbara Washington
VP, Public Relations & Special Events
Mathews-Dickey Boys’ & Girls’ Club

Missouri National Guard honors FOX Sports Midwest

The Missouri National Guard honored FOX Sports Midwest with its Center of Influence Award in a pregame ceremony before Thursday's St. Louis Cardinals game. The award was given in appreciation of the network's 2011 This One's For You broadcast to troops overseas and its long-time support of the armed forces. It's awarded to distinguished supporters of National Guard units during deployment. 

FOX Sports Midwest extends 1982 Cardinals World Championship Reunion across OAP, Production, Social Media

FOX Sports Midwest extended its presenting sponsorship of the St. Louis Cardinals 1982 World Championship Reunion Weekend across on-air promotion, production and social media. The result was sellout crowds at Busch Stadium, media coverage, a ratings boost and kudos from viewers.

How it happened: FOX Sports Midwest's "This One's For You" telecast

Months of planning yielded national publicity, record-setting web traffic and an impressive production as FOX Sports Midwest's annual This One's For You telecast ceated a special night for troops overseas on May 25.

FOX Sports Midwest celebrates hockey at St. Louis Classic

* Thousands of fans gather for giant outdoor viewing party

* Pregame, intermission and postgame shows broadcast live

* Event generated ad sales revenue, earned media coverage, team support

FOX Sports Midwest hosted the second annual St. Louis Classic on Saturday, bringing thousands of fans together to celebrate hockey in St. Louis. Fans watched the Blues road game on a 35-foot screen while ice skating in St. Louis’ Forest Park, and were part of FOX Sports Midwest pregame, postgame and intermission shows that originated live from the rink.

Cards set all time FOX Sports Midwest ratings record

* Ratings soar: Wednesday’s Cardinals game was the highest-rated event ever on FOX Sports Midwest and the highest-rated MLB game on any RSN this year.

* Coverage captivates: FOX Sports Midwest cameras capture players' live reaction to Braves loss and clubhouse celebration.

* Fans engaged via social media: Hundreds of fans tweeted the postgame show; photos garnered thousands of views.

FOX Sports Midwest Boosts Cardinals Schools Program

FOX Sports Midwest’s partnership in Doin’ It Right, a St. Louis Cardinals' community relations program that uses sports to teach important lessons to kids, has boosted participation to record levels. Doin’ It Right is a traveling program that now visits over 100 elementary schools reaching more than 40,000 students each year.

FOX Sports Midwest Supports Team Partners with Ticket Special

FOX Sports Midwest is helping two key team partners sell tickets by serving as presenting sponsor of a collaboration between the St. Louis Blues and St. Louis Cardinals.

With the FOX Sports Midwest Red Meets Blue ticket special, fans can purchase tickets to two upcoming Blues games and receive $10 off Cardinals tickets in April or May.

FOX Sports Midwest Spreads March Madness for High School Basketball

* 40 High School Basketball Games in 10 Days


* FOX Sports Midwest's TV and Web Platforms Combine to Show all Missouri High School Basketball Championship, Semifinal and Third Place Games


FOX Sports Midwest has been the television home of Missouri State High School Activities Association championships since 1998, but this year the network has taken its coverage of the state's football and basketball championships to a new level.