Thursday, January 17, 2013

FOX Sports Midwest is ready for hockey

The St. Louis Blues and NHL seasons start Saturday, and FOX Sports Midwest is ready. FOX Sports Midwest planned several layers of season launch collaboration with the Blues during the extended offseason featuring the team's new tagline, Long Live the Note.

A 80-foot banner on the side of Scottrade Center.



Banners on downtown street poles.



An on-air promotion and social media counting down the days 'til opening night. The Blues shared it with their 375,000+ Facebook and Twitter followers. 

Facebook cover art available to fans from FOXSportsMidwest.com.



Talent TV and radio interviews promoting the new season.



FOX Sports Midwest's Emmy-winning coverage of Blues hockey features John Kelly (play-by-play), Darren Pang (analyst), Hall-of-Famer Bernie Federko (rinkside), Pat Parris (host) and Jim Hayes (reporter).

St. Louis Post-Dispatch: Blues broadcasters eager to get back to work

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