FOX Sports Midwest Boosts Cardinals Schools Program

FOX Sports Midwest’s partnership in Doin’ It Right, a St. Louis Cardinals' community relations program that uses sports to teach important lessons to kids, has boosted participation to record levels. Doin’ It Right is a traveling program that now visits over 100 elementary schools reaching more than 40,000 students each year.

 Highlights of the program:

* FOX Sports Midwest promotes Doin' It Right via recorded promos and shares expenses with the Cardinals.

* FOX Sports Midwest announcers Al Hrabosky, John Mabry and Andy Benes join Cardinals mascot Fredbird for the school visits. They lead an interactive assembly that emphasizes three messages: choose not to do drugs; stay in school; and participate in sports and stay fit.

* Schools receive the program at no cost. Demand is so great that schools are changed each year.

* FOX Sports Midwest features schools' photos each Wednesday during the Cardinals Live pregame show.

* Students creatively decorate schools and dress in red. The school showing the most Cardinals spirit wins an on-field recognition at Busch Stadium and is featured during a FOX Sports Midwest telecast.

* FOX Sports Midwest has partnered with the Cardinals Care for Doin’ It Right since 2005-06. Over the program's lifetime more than 250,000 students have heard Doin' It Right's important messages.

* Cardinals Vice President of Cardinals Care and Community Relations Michael Hall says: "The purpose of Doin' It Right is to positively influence kids to stay in school, stay active and say no to drugs, and by using impactful role models this free program has thrived. The program has been able to continue and reach over 40,000 kids each year thanks to the generous support of FOX Sports Midwest."