On August 29, FOX Sports South’s SEC Gridiron LIVE made its season debut with new hosts,
Desmond Purnell, James Bates, and Elizabeth Moreau, as Tim Couch returned for
his third season on the show. For 15 weeks, SEC
Gridiron Live will break down SEC football on the only live, weekly one-hour
show wholly dedicated to SEC football, where fans are in the spotlight. Football fans around the country can catch SEC Gridiron LIVE on FOX Sports South, FOX
Sports Arizona, FOX Sports Midwest, FOX Sports Southwest, Prime Ticket, and Sun
Sports.
The debut scored big engagement with viewers on SECGridironLive.com, Twitter and Facebook.
SECGridironLive.com:
A live chat
during the show on SECGridironLIVE.com,
led by publishers from FOX Sports Next’s
Michigan and Alabama sites, had more than 100 participants during the hour and
a lively debate about the upcoming weekend of games. FOX Sports Next publishers from GoBlueWolverine.com and BamaMag.com
led the online conversation, and helped promote the chat in advance on their
websites and via their Twitter accounts. In return for their participation, SEC
Gridiron LIVE promoted the FOX Sports
Next sites throughout the show, resulting in a rewarding partnership for
both groups that will continue throughout college football season, with FOX Sports Next publishers from the week’s
biggest games leading the chat each week.
SEC Gridiron LIVE on Facebook – 20,000 Reached:
On August 29,
the day of the show’s season premiere, 7
Facebook posts, including behind the scenes photos of the SEC Gridiron LIVE
hosts preparing, a video of Elizabeth Moreau in the makeup chair talking about
the show, and the "Thumb it In Question of the Day" received a total of: 125 Likes, 109 Comments, and had a total
reach of nearly 20,000 (19,673).
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| Join SEC Gridiron LIVE on Facebook |
More than
200 tweets were sent mentioning the show’s handle, giving @SECGridironLive a
total reach of 119,818 and exposure
of 264,536 impressions.

The hashtag
#SECGL reached 80,159 people via 102
tweets for a total Exposure of: 270,371
impressions.


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