Monday, August 1, 2011

FSN Gives Fans a Second-Screen Experience with Game Connect

Game Connect, FSN's social media-driven, second-screen experience that offers fans a detailed look at the stats behind the game, launched on most RSNs shortly after the All-Star break.


Game Connect combines a feed of real-time game data with the ability to participate in the social media conversation surrounding the game by integrating Twitter and allowing fans to send or view tweets directly from the site.


Since launching Game Connect, OAP and production have been promoting it with the help of some eye-catching spots created by Chris Hannan's group, as well with on-air integration to explain the features to fans.  (Examples below.)

Game Connect is still evolving, but Brian Rogers and Mike Conley have done a terrific job in getting the project off the ground and giving the RSNs a robust second-screen expedience to complement their telecasts.



FOX Sports Midwest Game Connect, presented by Jack in the Box (:15 promo):

FOX Sports Arizona Game Connect promoted with a series of in-game elements:


FOX Sports Ohio broadcasters Jim Day and Jeff Piecoro discuss Game Connect with guest Jeff Seemann:



FOX Sports South live read with on-air graphics:

FOX Sports South :30 Game Connect promo:


Fox Sports Detroit in-game Game Connect promo and live read:


GAMECONNECT from FS Detroit on Vimeo.



Instructional Game Connect video on FOXSportsNorth.com with accompanying article:
<a href="http://www.foxsportsnorth.com/pages/video?UUID=3c8f5686-4f34-4da1-853e-6621fed6c385&amp;src=SLPl:embed::uuids" target="_new" title="Game Connect">Video: Game Connect</a>


FOX Sports Southwest discusses Game Connect in the post game:

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