* RSN websites offer dedicated conference web pages to house video content, photo galleries, and more (FS South SEC, FS South ACC, FS SW Big 12, FS SW C-USA, FS West Pac-12)
SEC
Big 12
Pac-12
SEC and ACC Media Days Coverage (select examples)
SEC Gridiron LIVE social media host Kristin Akra and The New College Football Show host Sammy Linebaugh produced video content for SECGridironLIVE.com and FOXSportsSouth.com including daily recaps.
The NEW College Football Show at ACC Kickoff
Sammy Linebaugh and analyst Tommy Bowden recap Day 1 of the ACC Kickoff event in Pinehurst, NC.
OAP
The on-air production team created a series of spots promoting ACC and SEC Football Media Days coverage available on FOXSportsSouth.com and SECGridironLIVE.com, which ran in premium programming such as Atlanta Braves games.
Earned Media
Local radio interviews for Randy Cross, Tim Couch, Kevin Carter and Kristina Akra were arranged to promote FOX Sport South’s upcoming coverage of SEC football and the third season debut of SEC Gridiron LIVE on stations, reaching 17 radio stations in more than 43 markets including: 680 the Fan (Atlanta), 790 the Zone (Atlanta), WJOX (Birmingham), WNML (Knoxville), 560 WHBQ (Memphis), FOX Sports 1670 (Macon), FOX Sports 730 (Memphis) and 104.5 The Zone (Nashville)
Big 12 Football Media Days Coverage (select examples)
* FOX Sports Southwest deployed a crew of over 40 people to Big 12 Football Media Days in Dallas to gather content for the upcoming season.
* FOX Sports Southwest televised the early sessions of media days live both days.
* Media day recaps also were televised each night on Rangers Live postgame shows.
* Special page on foxsportssouthwest.com included stories and columns by FSSW and Scout.com correspondents, videos of each coaches’ press conference, exclusive videos of player interviews, and video previews for each school by FSN Big 12 announcers, among other content.
* Talent, including FOX Sports newcomer Gus Johnson, was taken to “radio row” for interviews on local sports talk shows to promote FSN season coverage.
C-USA Football Media Days Coverage (select examples)
* FOX Sports Southwest televised the early sessions of media days live both days.
* Media day recaps also were televised each night on Rangers Live postgame shows.
* Special page on foxsportssouthwest.com included stories and columns by FSSW and Scout.com correspondents, videos of each coaches’ press conference, exclusive videos of player interviews, and video previews for each school by FSN Big 12 announcers, among other content.
* Talent, including FOX Sports newcomer Gus Johnson, was taken to “radio row” for interviews on local sports talk shows to promote FSN season coverage.
C-USA Football Media Days Coverage (select examples)
* FOX Sports Southwest deployed a small crew to C-USA Football Media Day in Memphis to gather content for the upcoming season.
* FoxSportsSouthwest.com webcast the event live. FSN affiliates FOX Sports South & FOX Sports Houston picked up the webcast.
* FOX Sports Southwest also produced C-USA Media Day Recap, a 30-mintue program with highlights from Media Day that was shown on FS Southwest, FS Oklahoma, FS Houston, FS South & Sun Sports.
* Special page on foxsportssouthwest.com included columns by FSSW and Scout.com correspondents, videos of each coaches’ press conference, and video previews for each school by FSN announcers and C-USA North and South Divisions.
* Fox Sports Southwest also will produce two football preview shows set to air during the two weeks prior to the start of the college football season, titled The C-USA East Division Football Preview and The C-USA West Division Football Preview.
* FoxSportsSouthwest.com webcast the event live. FSN affiliates FOX Sports South & FOX Sports Houston picked up the webcast.
* FOX Sports Southwest also produced C-USA Media Day Recap, a 30-mintue program with highlights from Media Day that was shown on FS Southwest, FS Oklahoma, FS Houston, FS South & Sun Sports.
* Special page on foxsportssouthwest.com included columns by FSSW and Scout.com correspondents, videos of each coaches’ press conference, and video previews for each school by FSN announcers and C-USA North and South Divisions.
* Fox Sports Southwest also will produce two football preview shows set to air during the two weeks prior to the start of the college football season, titled The C-USA East Division Football Preview and The C-USA West Division Football Preview.
Pac-12 Football Media Days Coverage (select examples)
* FS West/PRIME TICKET on site to interview UCLA’s Rick Neuheisel and Johnathan Franklin (RB); USC’s Lane Kiffin and Matt Barkley (QB). * Also interviewed ASU and AU player/coach representatives to assist FS Arizona with content
* Interviews were turned around day-of for foxsportswest.com and will also be used for upcoming USC and UCLA Football Preview Shows
* Special Pac-12 microsite set up to house all Pac-12 media day related contenthttp://www.foxsportswest.com/
* Interviews were turned around day-of for foxsportswest.com and will also be used for upcoming USC and UCLA Football Preview Shows
* Special Pac-12 microsite set up to house all Pac-12 media day related contenthttp://www.foxsportswest.com/
* All foxsportswest.com writers on hand to interview players/coaches. In total, eight stories, several photo galleries and 30 plus videos were posted to Pac-12 micro site.
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