Prime Ticket and the LA Clippers Partner to Host Community Screening Event

In preparation for the "In My Own Words: Caron Butler" debut last week, Prime Ticket and the Los Angeles Clippers partnered to invite 200 at-risk youth to attend a community screening event, the first of its kind hosted by the SoCal Regional Sports Networks. Eager to tell his story, Caron Butler, jumped on-board for what would be an emotional and impactful appearance. 


As the Clippers Forward looked-on, a group of over 300 attendees gathered at Prime Ticket's Downtown LA Office - two days prior to the debut - to be the first to watch the half-hour special. Following the screening, Caron joined Prime Ticket Reporter and "Clippers Live" Host, Michael Eaves, for a half-hour discussion and Q&A session with the student-athletes. 



Details included: 

WHERE: AT&T Center Auditorium at the Prime Ticket offices

               

WHEN: Monday, March 4; from 2:00-3:00PM PST

WHO: 200 inner-city student-athletes were bused in from two local schools:

• 100 *Santee HS students, guests of Prime Ticket
• 100 Dorsey HS students, guests of the Clippers

Also in attendance were, Caron Butler's Family and Friends; Loyola Marymount Coach, Max Good (Caron's former prep coach); Clippers personnel; representatives of the *Partnership for LA Schools, which helps service 22 under-served schools in LA; and FOX Sports West employees.

DISCUSSION TOPICS INCLUDED:

• How Caron overcame distractions and extreme set-backs throughout his adolescence to reach his goals
• The importance of staying shape during the off-season and how it includes both working out and keeping up with studies in the classroom
• Positive messaging and encouragement for the upcoming California state exams

Caron Butler Recap on Clippers Live from FoxSportsWest on Vimeo.

        

Footage: Prime Ticket gathered b-roll footage to insert into the 3/6 “Clippers Live” pre-game show, helping to promote the “IMOW: Caron Butler” debut later that night (see above video)

Social Media: Event was tweeted out by @LAClippers, @realtuffjuice (Caron Bulter), @NBACares, @NBA & @FoxSportsWest

Photos: Photographer captured over 300 photos

Online Show: Following the debut, the half-hour program has since been broken down into four segments on foxsportswest.com

Written Piece: FoxSportsWest.com’s Rahshaun Haylock wrote a recap piece on the event

 *FOX Sports West/Prime Ticket is in its third adoption year with Santee Education Complex, one the 22 Partnership Schools noted above.