FOXSportsSouth.com, FOXSportsCarolinas.com and FOXSportsTennessee.com See Record Numbers

After an exciting end to 2012, the FOX Sports South, FOX Sports Carolinas and FOX Sports Tennessee websites have continued to garner incredible success in the early stages of 2013.

With the hiring of Cory McCartney as the FOX Sports South Digital Content Manager in October, the three websites averaged over 2.8 million pages views over the final quarter of the year. Taking advantage of numerous fascinating storylines in the Southeast, McCartney and his team have already reached the 2.8 million threshold less than half-way through the month of January. The FOX Sports South site alone has seen a 108% increase of viewers in January over December’s final numbers.

Cory McCartney is the Digital Content Manager for
FOX SportsSouth, FOX Sports Carolinas and
 FOX Sports Tennessee. A Heisman Trophy voter, he previously
worked at SportsIllustrated.com and has been featured as an
analyst for the Big Ten Network. Follow him on Twitter: @CoryMC_Fox

Thanks to the FOX Sports partnership with MSN and the clout McCartney has in the college football industry, his weekly column, The Blitz, was distributed nationally as well as his multiple Heisman columns. McCartney also credits his staff of seven writers, who have taken advantage of trending stories to achieve national distribution.

FOXSportsSouth.com, FOXSportsCarolinas.com and FOXSportsTennessee.com
saw increased  page views each month in the final quarter of 2012.

FOX Sports South viewers, in addition to finding articles on their favorite local teams, have been rewarded with numerous exclusive videos such as Sounding Off segments. The staff of writers also introduced multiple Roundtable videos discussing the different college football bowl games featuring ACC, SEC and Conference USA teams as well as BCS games.

Zach Dillard, Cory McCartney, Steve Eubanks and John Manasso film a Bowl Preview Roundtable segment exclusive to the web.

This January, visitors to the three south websites will begin to see increased Atlanta Braves, Nashville Predators and Carolina Hurricanes coverage and with the start of baseball, fantasy sports fans will find weekly articles helping them with their teams from the most recent addition to the FOX Sports South staff, the 2008 Fantasy Sports Writers Association's "Football Writer of the Year" Jay Clemons. 

FOX Sports Detroit Girls Extend Social Media Access

While going solo during the search for a new FOX Sports Detroit Girl, Lauren hosted her first LIVE video Twitter chat on Monday. The 30-minute chat started at 2 pm and utilized Mass Relevance. Fans were encouraged to use #ChatWithL and in 30 minutes, Lauren answered 25 questions of the 72 tweets that included #ChatWithL. The website that hosted the video had 553 page views. With this being the first time hosting, we started the video test early so you can fast forward the video to the 36:06 mark.

Twitter Promotion:

Facebook Support: 

FSO's "Holiday Suite Weeks" garners 25K text entries and promotes Cavaliers tune-in

25K Text Entries for FOX Sports Ohio’s “Holiday Suite Weeks” Giveaway; Promotes Cavaliers Tune-in

Throughout the first three weeks of December 2012, fans watching the Cavs on FOX Sports Ohio had the opportunity each week to win a suite for 10 guests to a 2013 Cavs game, including food and beverage.

During the Cavs games, the FOX Sports Ohio Cavs broadcast team gave a keyword and cue to enter. Once viewers received the keyword, they could enter to win by texting in the keyword. Each week’s lineup of Cavs games featured a new chance to win.

·        25,000 text entries were submitted in just 11 Cavs games.

·        To date, the Cavs v. Lakers game on Dec. 11^th is the highest rated Cavs game this season. (up 50% from season-to-date average rating)

·        7 of the 11 games in the promotional window garnered a higher rating than the season-to-date average rating.

 

Promotional Spot:

 

In-game:

FOX Sports Southwest Scores TD with Texas High School Football Championships

Living up to the old adage that “everything’s bigger in Texas,” FOX Sports Southwest pulled out all the stops to make its recent coverage of the Texas High School football state championships from Cowboys Stadium in Arlington an overwhelming success.

For the second consecutive year, all University Interscholastic League (UIL) title games were played in the state’s biggest venue, allowing FOX Sports Southwest to once again provide wall-to-wall live television coverage of the football festival celebrating Texas High School football.

Fox Hires Francois McGillicuddy From Speed To Head Up FOX Sports Ohio

By John Ourand, Staff Writer

Fox Sports Net has picked Francois McGillicuddy to run its Cleveland-based RSN, FS Ohio, and manage the transition of the recently purchased SportsTime Ohio. As part of the move, Jim Liberatore is leaving the net. Liberatore had been SportsTime Ohio President since its '06 launch. Fox closed its acquisition of STO the last week of '12 for around $235M. McGillicuddy comes to FS Ohio from Speed, where he has worked as VP/Finance & Business Operations since '06. In his new role as FS Ohio Senior VP & GM, McGillicuddy will report to FSN Exec VP Jeff Krolik.

Explaining the NFL's Ratings Dip in 2012

What is behind football's ratings declines in 2012?

By Sarah Barry James

The NFL is easily the biggest thing on TV right now. But is it getting smaller?

Deal could make Yankees a fixture on Fox

By John Ourand, Staff Writer

Published January 7, 2013, Page 3

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Fox Sports will be able to carry as many as 18 regular-season games showing the popular New York Yankees on its national TV channels starting in 2014, which is significantly more than the 12 that ESPN will be allowed to produce.