Wednesday, April 3, 2013

APRIL in the D is Bobbling for its Sixth Annual Spring Revival

FOX Sports Detroit continues to do its part to help bring Detroiters out of the winter blues with its sixth annual APRIL IN THE D campaign, celebrating the city’s passion for sports and the welcomed arrival of springtime.
This year’s campaign invites fans to tour the city to see life-size Bobbleheads of some of their favorite Detroit athletes. Detroit Tigers players Miguel Cabrera and Justin Verlander Bobbleheads are featured in the Jefferson Lobby of the GM Renaissance Center, a Bobblehead of Pistons Center Greg Monroe is located at the Rosa Parks Transit Center, Pistons player Brandon Knight’s Bobblehead can be found at Rivard Plaza/Riverfront, while Red Wings alumni Bobbleheads of Kris Draper and Nicklas Lidstrom are at Grand Circus Park and Campus Martius, respectively.
FOX Sports Detroit partnered with the Detroit Tigers, Detroit Red Wings, Detroit Pistons, Downtown Detroit Partnership, Detroit People Mover, City of Detroit and Mayor’s Office, 99.5 WYCD and 97.1 The Ticket for this initiative. In addition, the teams will be giving away mini Bobbleheads at the following games:
·        April 1: Detroit Red Wings vs. Colorado Avalanche – Kris Draper t-shirt giveaway
·        April 7: Detroit Pistons vs. Chicago Bulls – Greg Monroe mini Bobblehead giveaway
·        April 10: Detroit Tigers vs. Toronto Blue Jays – Miguel Cabrera mini Bobblehead giveaway
·        April 15: Detroit Pistons vs. Philadelphia 76ers – Brandon Knight mini Bobblehead giveaway
·        April 22: Detroit Red Wings vs. Phoenix Coyotes – Nicklas Lidstrom t-shirt giveaway
·        April 24: Detroit Tigers vs. Kansas City Royals – Justin Verlander mini Bobblehead giveaway



Coverage:

Social Media:
#AprilintheD - We started a FOX Sports Detroit Instagram account and have been posting pictures of the bobbleheads. Here are just a few things from social media so far:

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