DVR users crossed into the majority in the third quarter, albeit barely, as the tally of digital subscribers in the U.S. with the hard drive-equipped set-tops for the first time outnumbered those without the time-shifting boxes.
In March 2012, FOX Sports Midwest identified Girls on the Run as an ideal community investment partner. Girls on the Run is a rapidly-growing national non-profit that “inspires girls to be joyful, healthy and confident.” Its 24-lesson curriculum combines 5k training with life skills lessons to become independent thinkers, enhance problem solving skills and make healthy decisions. The grass roots organization unites girls and their parents, schools and communities. Their Spring and Fall 5k races are the largest timed 5k events in St. Louis.
It’s a perfect fit for the FOX Sports Midwest Girls, whose involvement has resulted in a significant increase in awareness of Girls on the Run. FOX Sports Midwest Girls Aimee and Kayla hosted the Girls on the Run Trivia Night on Nov. 2 and ran the Fall 5k on Nov. 17.FOX Sports Midwest broadcasters Darren Pang, Dan McLaughlin and Pat Parris were ceremonial race starters and ran the race. FOX Sports Midwest assembled a highly-spirited spirit station on the course.
“You truly captured the joy of this event and what the girls bring to all of us. Thank you for helping to make it possible and for all you do to make this a great partnership. We are so appreciative of all that FOX Sports Midwest has done for our mission.”- Courtney Berg, Executive Director, Girls on the Run St. Louis
News Corporation strengthened its plans to compete more aggressively in the sports television business on Tuesday when it completed a deal worth nearly $2 billion with the YES Network, the regional channel that broadcasts New York Yankees games.
On Tuesday, November 13, FOX Sports Florida and the Orlando Magic partnered to host the first Social Media Night of the season. The broadcast
served as the official in-game launch for the newly minted Magic Live Rewards program, which rewards fans of the team and broadcast by allocating points for tweeting, using Facebook, checking in on Get Glue and Four Square, and more.
By MATTHEW FUTTERMAN - November 14, 2012 News Corp is closing in on a deal to buy a minority stake in New York regional sports network YES, according to three people with knowledge of the negotiations.
Allie Clifton made her official debut as FOX Sports Ohio’s new Cavaliers sideline reporter on Tuesday, Oct. 30, when the Cavaliers opened their 2012-13 season at The Q with a 94-84 victory over the Wizards.
Click to watch "Off Mic" with Allie Clifton, a behind-the-scenes look at the new Cavs broadcaster.